project description:
Section 001 is a collaborative studio of designers and architects exploring an array of design histories and defining a Midwest modern style.
Together, we have created an aesthetic identity and worked to build a cohesive furniture line with a well defined brand language, high level of craftsmanship and contemporary relevance.
brand Inspiration
Brand development
conceptual development
final concept
rendered views
build process
final product
Section 001 ICFF NYC 2017
The completed line was showcased at ICFF (International Contemporary Furniture Fair) NYC 2017, where Section 001 represented the University of Cincinnati's College of DAAP.
Section 001 was awarded the Editor’s Award for best school installation and was recognized and mentioned in numerous design blogs and articles..
